Damast wrote the article about a new and innovative Business Writing Course at the University of St. Thomas' Opus in Minneapolis. The course was designed and is headed by Opus faculty member Roseanne Bane. In most business colleges, a writing course is not considered to be of utmost importance. But Bane felt that being a strong writer in the business world was a vital skill, and as a result, the school created a business writing course. The course focuses on how to write strong and effectively in the professional world.
Here are a few tips from this course:
- Don't be long winded. In other words, be concise.
- Know your medium. E-mail is not always the right form of communication.
- Understand your audience. What do they already know and what do they need to know? Keep in mind which information is most significant.
"Identify the purpose of your communication, consider the context of the situation, and then select the message accordingly," Bane says.
- Be practical. Understand that your writing should be fast reading and easy to understand.
Overall, this article was helpful not only for its suggestions and tips, but also because the source is credible. I would recommend that anyone read this article if you work in the business world.
http://www.businessweek.com/bschools/content/ nov2008/bs20081118_490130.htm
Excellent post Emilee. I believe that the majority of people fail to analyze their audience when writing an email, memo, or any other form of document within a professional setting.
ReplyDeleteWhat was innovative about this business course? Sounds fascinating. Can't believe that business colleages don't do more writing courses. I would like to team up with the engineering program and work with the experts in engineering on writing for engineers...then the accounting people for writing for accountants...the legal studies people for writing in the criminal justice field.
ReplyDeleteDon't forget to include your name after the title of your post.
Good post Emilee. So many times in the business world people just simply write bad and it can sometimes hurt your image to the person your writing for. Good writers come off as more professional.
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